We’re getting ready to participate in a local trade show. If you’ve ever put together a trade show booth, you know what we are going through. It’s a lot of work!
The biggest decision was the design theme to use. We opted to create a new display, and then coordinate that design with the tablecloth and some of the giveaways. Well, at the time it seemed like a good idea.
Two weeks before the show, we’ve had everything ordered and scheduled to arrive in time. Last minute details include working on staging the show. Do we have too much? Where will everything fit? Do we have enough staff, and does everyone remember their schedule?
Apparel was another consideration. Trade show exhibitors may want your staff to have a uniform look for the show. So logo’d apparel to decide upon and have decorated is another task.
As I mentioned, trade shows take time to prepare for, but they should pay off in new contacts and future business. As a print and promotional products company, we have partners to create our display, cloth, signs, giveaways and marketing collateral. I’m not sure what other companies do, but there is a definite advantage to using one company to coordinate all your trade show needs. They – WE – can maintain consistency with your design and theme, and you don’t have to juggle between several sources. So next time you want to refresh your trade show booth or items, think about partnering with Five Thousand Forms – one source for all of your trade show needs. It will save you time, and we’d love to help.